OUR TIPS FOR STRAIGHT HAIR
Frizz? That’s Nothing!
Hydrated hair keeps the frizz away.
Straight hair needs conditioner too, okay?
Be Gentle When Drying
For perfect straightness, don't rub your hair with a towel.
IT’S EASY TO HAVE SMOOTH & STRAIGHT HAIR
The Perfectly Straight, Extremely Straight and Post Chemical Straightening ranges were developed for you.
Who said straight hair has to sit still? We want ours full of movement!
Expert in straight hair, Yuko shares her world-famous secret to perfectly aligned hair.
Boost your confidence by looking your very best
Follow these steps for the kind of glossy hair you see in adverts